Clevis Bend

Online Catalog for Lingerie Accessories

About the client

Clevis Bend is a leader in providing lingerie accessories. They specialize in the components required to make a bra, lingerie, bodysuits, corsets, sportswear, swimwear and childrenswear. They wanted to develop an online shopping portal to showcase their products and approached to BluEnt.

Project requirements

Clevis Bend does not sell the products online. They supply the products to retailers, wholesaler and boutique owners. They approached to BluEnt for:

• An online catalog showcasing

• Various categories
• Product List
• Product details
• Availability

• How to order the products
• Flash video to guide how to use lingerie accessories
• User friendly and simple navigation
• Improved the usability and accessibility of content
• SEO friendly website

The BluEnt Approach

BluEnt engaged project manager and HTML programmer to discuss the requirements including look and feel, color combination, target audience and markets. We had several rounds of calls and desktop sharing to understand the goals and objectives of the client. We designed 3 layouts for homepage and 2 layouts for inner page in sync with the homepage design elements. We provided the following solutions:

• Creative interface for homepage
• User-friendly navigation
• Custom plug-in for managing banners
• Flash banners
• Search Engine Optimization
• Flash video on how to use various lingerie accessories

Technology and Tools used

• HTML
• Flash
• CSS
• JavaScript

Results. Achieved.

The client was very happy with our work and they asked us to maintain their website. Client received satisfactory sales enquires.